“Children are at the heart of everything we do.”
KU is an educational organisation that practises ‘play based learning’. We made an association between organised and play, that focuses on the children. 
At the end of every day’s play, the children’s hands-on creations are photographed and become a slideshow for the children and parents to see. Literally, most of the work was done for us. 
Brand identity, with designer Nigel Macquet, at Principals. 2005.

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